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Marketing Tips Sales

Tips to Write Content for Each Sales Funnel Stage

Optimizing your sales funnel is key to improving your sales results. A critical part of achieving this goal is to create well-targeted, resonating, and applicable content for prospects at each stage of the funnel.

Posted by Ariana Shannon | November 8, 2021
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Trends eCommerce Marketing Tips

13 eCommerce Trends To Look Out For in 2022

As more consumers are shopping online post-pandemic, brands are being forced to adapt or get left behind. We have seen a rise in new technologies like livestream shopping and augmented reality which aim to put personalization and automation at the forefront of e-commerce.

Posted by Cole Rogers | October 26, 2021
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Events Advertising Marketing Tips

16 Marketing Campaign Ideas to Consider

Marketing campaigns are a great way to bring awareness to your brand by engaging with consumers through special moments and incentives.

Posted by Jacqueline Walker Cole Rogers | October 11, 2021
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Trends Advertising Marketing Tips

5 Benefits of Leveraging Connected TV in Your Digital Media Strategy [+7 Case Studies]

Connected TV advertising offers unique benefits for targeting streaming audiences with personalized messages. In this blog, we cover the basics of CTV and the successful ways brands have implemented it into their digital growth strategy.

Posted by Cole Rogers | October 3, 2021
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Tools Marketing Tips

11 Main Components of Successful Marketing Plans

A comprehensive marketing plan acts as a strategic roadmap, detailing all the steps you need to take to reach your marketing goals. In this blog, we're walking through the main components of marketing plans and how you can apply them to your business.

Posted by Hailey Jennato | September 27, 2021
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Tools Marketing Tips

18 Marketing Planning Tools Every Marketer Needs

Creating a marketing plan can be complicated and overwhelming. Luckily, there are a variety of great online marketing planning tools to help you manage projects, optimize campaigns, and track progress.

Posted by Hailey Jennato | September 13, 2021
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Trends Marketing Tips

What Does DOOH Mean? Definition, Benefits, and Successful Campaigns from the World’s Greatest Brands

DOOH advertising describes any type of digital promotional material that appears in public areas. DOOH displays offer tremendous opportunities for brands to creative innovative, memorable, and engaging campaigns.

Posted by Hailey Jennato | September 6, 2021
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Marketing Tips

How Content Marketing Can Amplify your B2B SaaS Lead Generation Strategy

Content marketing is a great way to gain more quality leads and move customers through the marketing funnel. Learn why all B2B SaaS companies should have a strong content strategy.

Posted by Lee Gladish | August 3, 2021
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Tools Marketing Tips

How to use Interactive Persona Builder with Growth Channel

A buyer persona is a fictional representation of an ideal customer segment that businesses use to create personalized marketing strategies. Learn how to use Growth Channel's Persona Module to create and manage your buyer personas.

Posted by Hailey Jennato | August 2, 2021