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Advertising

How Audio Advertising Helps Businesses Reach Highly Engaged Audiences

Audio has proven to hook audiences and generate more engagement. In this article, we discuss what programmatic audio ads are, the types of audio ads, and their advantages over other types of advertising.

Posted by Pasha Abdulov | September 19, 2022
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Trends Tools eCommerce Marketing Tips

TikTok Video Marketing: Integrating TikTok Into Your Video Marketing Strategy

Learn how to easily integrate TikTok into your video marketing strategy

Posted by Torrey Tayenaka | July 19, 2022
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Trends Advertising eCommerce Marketing Tips AI

How Overstock Creates Individual Experiences For Each Customer Using AI

We spoke with CEO of Overstock, Jonathan Johnson, about their use of machine learning and artificial intelligence to grow their eCommerce sales.

Posted by Maryna Burushkina | July 8, 2022
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Trends Marketing Tips AI

How Nouria is Building A Community of Loyal Customers Through Data-Driven Marketing

We spoke with Nouria’s Innovation Technology Director, Joseph Hamza about how they’ve built a strong rewards program community by applying data insights into their marketing decision-making.

Posted by Maryna Burushkina | July 8, 2022
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Trends Marketing Tips AI Sales

How Restore Is Using AI To Convert Leads Into Booked Appointments

Marketing organization is a primary driver of innovation in any firm. We spoke with the CMO of Restore, David Fossas, about how they have been using artificial intelligence to convert leads into booked appointments.

Posted by Maryna Burushkina | July 8, 2022
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Trends eCommerce AI

How Modere is Mastering The Art of Conversion Using AI

We spoke with CEO of Modere, Asma Ishaq, about their use of AI and innovation in marketing. "If you can master the art of conversion, then your responsibility is to make sure that you're satisfying the customer needs at every touch point after that relationship begins."

Posted by Maryna Burushkina | July 8, 2022
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Trends Marketing Tips

7 Successful NFT Campaigns of 2022

As NFTs become increasingly popular, the market gets more saturated. These 7 NFT campaigns stood out among the rest in 2022.

Posted by Sarah Bohm | May 26, 2022
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Marketing Tips Sales

Tips to Write Content for Each Sales Funnel Stage

Optimizing your sales funnel is key to improving your sales results. A critical part of achieving this goal is to create well-targeted, resonating, and applicable content for prospects at each stage of the funnel.

Posted by Ariana Shannon | November 8, 2021
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Trends eCommerce Marketing Tips

13 eCommerce Trends To Look Out For in 2022

As more consumers are shopping online post-pandemic, brands are being forced to adapt or get left behind. We have seen a rise in new technologies like livestream shopping and augmented reality which aim to put personalization and automation at the forefront of e-commerce.

Posted by Cole Rogers | October 26, 2021