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How Overstock Creates Individual Experiences For Each Customer Using AI
Trends Advertising eCommerce Marketing Tips AI

How Overstock Creates Individual Experiences For Each Customer Using AI

We spoke with CEO of Overstock, Jonathan Johnson, about their use of machine learning and artificial intelligence to grow their eCommerce sales.

Posted by Maryna Burushkina | July 8, 2022
13 eCommerce Trends To Look Out For in 2024
Trends eCommerce Marketing Tips

13 eCommerce Trends To Look Out For in 2024

As more consumers are shopping online post-pandemic, brands are being forced to adapt or get left behind. We have seen a rise in new technologies like livestream shopping and augmented reality which aim to put personalization and automation at the forefront of e-commerce.

Posted by Cole Rogers | October 26, 2021
16 Marketing Campaign Ideas to Consider
Events Advertising Marketing Tips

16 Marketing Campaign Ideas to Consider

Marketing campaigns are a great way to bring awareness to your brand by engaging with consumers through special moments and incentives.

Posted by Jacqueline Walker Cole Rogers | October 11, 2021
5 Benefits of Leveraging Connected TV in Your Digital Media Strategy [+7 Case Studies]
Trends Advertising Marketing Tips

5 Benefits of Leveraging Connected TV in Your Digital Media Strategy [+7 Case Studies]

Connected TV advertising offers unique benefits for targeting streaming audiences with personalized messages. In this blog, we cover the basics of CTV and the successful ways brands have implemented it into their digital growth strategy.

Posted by Cole Rogers | October 3, 2021
What Does DOOH Mean? Definition, Benefits, and Successful Campaigns from the World’s Greatest Brands
Trends Marketing Tips

What Does DOOH Mean? Definition, Benefits, and Successful Campaigns from the World’s Greatest Brands

DOOH advertising describes any type of digital promotional material that appears in public areas. DOOH displays offer tremendous opportunities for brands to creative innovative, memorable, and engaging campaigns.

Posted by Hailey Jennato | September 6, 2021