Digital advertising with custom audiences

Identify target audience

Identify demographic profiles of offline audiences with Refinition to build your first party data

500+ Million US mobile devices
84 Million households
15 Lifestyle networks
Custom build audiences
Up to 12 months historical lookback

Plan your media

Better plan marketing strategies around offline audiences with persona profiles

Generate persona profiles
Automate personalized content creation
Identify the best marketing channels
Map customer decision journey
KPI benchmarks and budgeting

Activate your campaigns

Target offline audiences across any device, wherever they are

Serve ads across 150+ ad exchanges
Omnichannel reach from CTV to DOOH, mobile, display, social, opt-in email and opt-in SMS
Access to 24/7 reporting
Brand safety
AI Campaign Optimization

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Powerful use cases:

Identify users who visit competitors’ store locations to attract them to your brand.

Retarget to past industry event attendees who you may have missed in-person.

Identify audience interests and demographics of your resort visitors for a better 2022 strategy.

Identify personas of your abandoned site visitors, their social profiles, opt-in email and mobile number for remarketing

Identify hybrid customers and prospects from online store and physical location visits

Build targeted LinkedIn lists based on previous website and physical location visits

Health & Fitness

2,915 cycle bars and fitness facilities
8,976,695 unique qualified intenders
Inclusive of Orange Theory, Equinox, Lifetime Fitness, PureBarre, YouFit, Flywheel, Crunch, Soulcycle & more

Automotive

All automotive brands nationwide
84,835,373 unique qualified intenders
Inclusive of General Motors, Ford, Chevrolet, Toyota, BMW, Tesla, Mercedes-Benz & more

Travel

340+ Premier destinations resorts
3,267,406 unique qualified intenders
Inclusive of 800+ European Wax Centers, 1,000+ Brow Bars & more

Spirits

740 liquor, beer, and wine stores
2,918,795 unique qualified intenders
Inclusive of Total Wine & More, ABC Spirits, and other

Retail

121 shopping districts and 700 retail destinations
151,753,139 unique qualified intenders
Inclusive of Nordstrom, Saks, Neiman Marcus, Rodeo Drive & more

Home improvement

12,278 home improvement retailers
57,067,411 unique qualified intenders
Inclusive of Home Depot, Lowe's, Ace, True Value & more